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Issues in Survey Research Design

East Baltimore
3rd Term
Population, Family and Reproductive Health
Academic Year
2024 - 2025
Instruction Method
Class Time(s)
Tu, Th, 3:30 - 4:50pm
Auditors Allowed
Yes, with instructor consent
Available to Undergraduate
Grading Restriction
Letter Grade or Pass/Fail
Course Instructor(s)
Contact Name
Frequency Schedule
Every Year
Introduces survey research for health researchers who need to evaluate and use survey research. Explores alternative approaches to sample design, respondent recruitment, data collection methods (interviews in-person or by telephone, computer assisted interviews, or mail surveys) instrument design, and survey management. Emphasizes the cost and error trade-offs with each design, and how they affect the results.
Learning Objectives
Upon successfully completing this course, students will be able to:
  1. Identify primary sources of error in surveys, and discuss the consequences of each type of error for survey findings
  2. Evaluate the trade-offs--in errors, costs, response rates, and time--inherent in the major modes of survey data collection: mail, web, telephone, and in-person
  3. Evaluate the various approaches to obtaining samples for surveys in terms of field costs, sampling errors, and other factors
  4. Describe how survey methodology is presented in the research literature, and evaluate the implications of that methodology for analysis and interpretation of the results
Methods of Assessment
This course is evaluated as follows:
  • 35% Peer-feedback
  • 25% summaries of readings
  • 20% report on survey
  • 20% Participation